SoloBiz follows independent creators around the world — their stories, their numbers, and the playbooks behind them.
Hugh Howey wrote Wool on his lunch breaks at a bookstore and sold it for $0.99 on Amazon. Within a year it was earning $150,000 a month — and he turned down seven-figure book deals to keep his rights.
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Pat Flynn was laid off in June 2008. Four months later, his $19.95 LEED study guide earned $7,906.55 — and the public income reports that followed built Smart Passive Income into a $2.17M-a-year business he sold in 2026.
Tiago Forte turned a chronic illness into Building a Second Brain — a note-taking system that grew from a $30 Skillshare class into five-week cohorts worth up to $1.5M each.
Steve Chou started Bumblebee Linens with $630 in 2007, replaced his wife's $100K salary within a year, and grew the blog about it to $1M a year.
The PARA method sorts everything into four folders — Projects, Areas, Resources, Archives — by actionability, not topic. Tiago Forte's system, step by step.
Substack and beehiiv both launched podcast advertising within six days. Dynamic ad insertion, no download minimums, and real CPM math for solo creators.
Noah Kagan's Million Dollar Weekend method: get three paying customers in 48 hours, before you build anything. A step-by-step playbook for solo founders.
SoloBiz is an independent publication about independent creators. We profile solopreneurs and indie makers — how they started, what they earn, and what actually worked.